SEO

Improve your organic search engine results with professional Search Engine Optimization. While, SEO takes time, in the long run it will improve your chances to be on the first or second page of all major search engines, including Google, Bing, Yahoo and others.

Great SEO includes both on and off page SEO targeting hundreds of keywords, as well as generous backlinks to ensure you can be found easily by search engines. Further, it includes continual optimization. One-time SEO will not achieve the organic search results you desire. This requires careful planning and continual updating to target the keywords and negative keywords that are important to drive more business to you.

In addition to your SEO, we help optimize your listings to both local SEO and Review sites such as Yelp, Angie’s List, Home Advisor and other review sites specific to your service to assure that you are found by your target audience in your local service area.

Achieving the rankings is only half the battle. Since the search engines are constantly evolving and updating their algorithms, your rankings can fluctuate from one day to the next. Maintaining current rankings is just as involved as getting new ones; it takes constant research, updates and testing to keep your URL ranking in the top positions. Discontinuing SEO after you’ve achieved rankings will result in a loss of rankings fairly quickly.

Traffic is typically a direct result of an increase in rankings. Once your rankings begin to increase, you will also begin to see gradual increases in traffic to your website. Keep in mind that new rankings and traffic are not instantaneous, it takes a few months to complete the necessary updates and get them indexed before you will begin to see these increases.

Internal links are links on a page on your site that go to another page on your site. Inbound links are other websites that link to your content. Both are valuable for SEO.

A meta description is the text that appears below your page in a search engine result that explains what the page is all about. In this example, the meta description is “Learn the elements needed to write a comprehensive blog post in just 9 easy steps.”

 

meta-description

meta-description

Meta descriptions still matter, just not in the same way they used to. They used to be a place to optimize for keywords so crawlers would know more about your page contents; now, it’s more important you write something compelling that makes readers want to click so you can improve conversion rates from SERP results to your website.

Organic results are the results that appear in search engines, for free, based on an algorithm. Paid — or inorganic — search results appear at the top or side of a page. These are the links that advertisers pay to appear on different search engines.

paid_organic

paid_organic

SEO stands for search engine optimization. It refers to techniques that help your website become more visible in organic search results for the people who are looking for your brand, product, or service via search engines like Google, Bing, and Yahoo.